At an awards ceremony in Cannes last weekend, Chris Martin, the lead singer of Coldplay, greeted his ultimate corporate boss with the news that he'd just eaten a Lion Bar.
"It was the first thing he said to me," says Eric Nicoli, head of the EMI music company. "He knows I invented it and he loves it. It's his favourite chocolate bar." He stops and smiles, "You know, it still gives me a warm feeling to think of it."
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