As the music industry changes, so have the methods by which music is promoted. Traditional marketing is being replaced by artists and bands using social media sites like Twitter to engage fans, promote their work, and connect with others, writes Mashable, the social media guide.
The modern web and the future of the music industry seem almost inextricably intertwined in terms of marketing, listening, communicating, and purchasing. Twitter is one of the many ways for people to instantly and quickly communicate, and artists are taking advantage of its vast potential. Is your favorite artist tweeting? Here are over 100 musicians who tweet to keep fans and friends informed. Here's what they said about Coldplay...
Coldplay – The British rock band posts updates about their music and performances. Some of their tweets are likely from assistants, but there are plenty signed by individual members of the band.
And a few select others...
Muse – Unlike many other (popular) and well known bands, Muse actually runs their own Twitter account, frequently updating with photos and other little snippets of news that might not be found anywhere else as quickly. The band enjoys integrating photos with news, so for those out there who are purely visual people and love Muse, a follow may be necessary.
Dave Matthews – Yep, this is the official Dave Matthews. Not the band, not commercialized updates, but the musician himself. Although he doesn’t follow anyone sans Obama, CNN, and Brett Radin, Matthews still makes himself unbelievably social, with most of his tweets being replies to others. Sure, there are the occasional band updates, but Matthews’ Twitter tends to be strictly social.
John Mayer – Mayer uses Twitter to communicate with his fans, as well as occasionally share and promote new music. Few music related updates will be found on Mayer’s account, however, he likes to keep it strictly personal. You may even remember Twitter being implicated in Mayer’s breakup with Jennifer Aniston. Be advised: long tweets in caps, links to TwitPicTwitpic and profanity make regular appearances in his stream.
Slash – Former lead guitarist for Guns N Roses and current lead guitarist for Velvet Revolver, Slash’s tweets mostly focus on his music and what the band is up to. He sometimes posts TwitPics of himself and others, too.
New pictures of Coldplay at Roskilde Festival, Denmark (5th July 2009):
Pictures by rockfoto.nu
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