I get MTVU here at school and they play the "Talk" video quite frequently...same with the "Fix You" video a few months ago.
I'm really disappointed in it being "The Hardest Part." I agree, it is a pleasant song but is really quite boring. There is not that much that is memorable about it. I'm happy "Swallowed..." wasn't the single because, as much as the chorus is cool, the lyrics suck. "White Shadows" would have been my choice hands down...I don't know if Coldplay want to be known for be more rock oriented....but they would toughen themselves up in the minds of listeners if they released talk. "White Shadows" is an awesome song that should be blasted as loud as you can get it!