IS IT THE END OF THE BRITISH BUTTY?

[mc_squared]

SANDWICH: IS IT THE END OF THE BRITISH BUTTY?

 

 

 

More people are tucking into croissants instead of making traditional sandwiches

 

Saturday February 6,2010

 

By Tom Morgan

 

 

Have your say(2)

 

THE great British sandwich is under threat from fancy foreign interlopers.

 

 

Sales of traditional bread, rolls and baps have fallen while products such as croissants, bagels and tortillas are taking an ever larger slice of the market, researchers have found.

And instead of filling their lunchbox with home-made butties, many more people are treating themselves to ready-made sandwiches.

Sales of bread, rolls and baps fell by 1.2 per cent in the past year.

During the same period sales of croissants soared by 33 per cent, tortillas by 18 per cent, and bagels by 11 per cent, TNS ­Global Market Research found. A spokesman for Tesco said the figures showed that Britain was moving away from its “hackneyed continental image of a nation that lives on fried ­breakfasts, and a meat and two veg diet”.

Andy Simpson, bakery spokesman for the supermarket giant, said: “There are so many bread ­varieties from all around the world now available in the UK and these are drawing sales from traditional loaves, rolls and baps which have reigned supreme in bakeries for hundreds of years. While croissants have been commonplace across the UK since the 1980s, it’s naan bread, ­chapattis, bagels and more recently tortillas that have now established themselves as ­popular snack alternatives to the traditional sandwich.

“The main reason is that the UK has become more multi­cultural and is now home to many different races and nationalities who have helped popularise ­different cuisines here.

“But the trend is also down to the sheer diversity of bread now available to shoppers such as varieties from Italy, Ireland, Germany, France and the Middle East, as well as those from France, India, Mexico and New York – all of which are now ­commonly found on supermarket shelves.”

The British Sandwich Assoc­iation, which represents the ready-made sandwich industry, said its members were flying the flag for the convenience food that Britain gave the world 250 years ago.

It said sales of ready-made shop and cafe sandwiches rose three per cent last year because many people had grown tired of ­making their own packed lunches.

[Cobalt]

Fuck off sandwiches didn't come from Britain

 

You've also got a nickname for them too that is eerily similar to butts or buttocks. CO-INCIDENCE???

[mc_squared]

Fuck off sandwiches didn't come from Britain

 

They did. They were "invented" by the Earl of Sandwich.;)

[Reilly]

GREAT TITLE MARK REALLY EYE CATCHING