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Chris Martin to Curate Global Citizen Festival for 15 Years

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Chris Martin, the lead singer of Coldplay, has signed on as an ambassador for the anti-poverty group Global Citizen, and will serve as the curator of its international music festival for the next 15 years, said Hugh Evans, the chief executive of the Global Poverty Project, which oversees the campaign.

 

In an interview, Mr. Martin said he hoped to use his celebrity contacts to bring attention to the organization’s causes, including issues of extreme poverty, gender equality and environmental sustainability. “I felt like we often do these events and ask everyone else to get involved in something and then go back on tour,” he said. “It’s nice to have something more concrete, for people to recognize that someone else is invested for the long haul.”

 

The role “just entails going through my phone to work out who to ask what,” he added of his A-list contact list.

 

For three years, Global Citizen has hosted a concert in Central Park — featuring artists like Jay Z, Carrie Underwood, Alicia Keys and Stevie Wonder — to coincide with the United Nations General Assembly. This year, in addition to the September show on the Great Lawn, produced by Ken Ehrlich, Global Citizen is organizing an Earth Day event on the National Mall in Washington, D.C., on April 18, and another in Germany on June 7, timed to the G7 conference of world leaders.

 

The events are all free, with tickets rewarded through a “gameified” system, Mr. Evans said, in which users are asked to take various “actions,” like writing letters to politicians, volunteering or signing petitions.

 

This year marks the end of the United Nations’ Millennium Development Goals, a 2000 blueprint to address international issues like the spread of AIDS and universal education. September will see the launch of a new set of goals agreed upon by the U.N.

 

“The last 15 years have been the most successful anti-poverty push in human history,” Mr. Evans said. “It’s statistically possible to end extreme poverty in the next 15 years. Our job is to create the political and social will around that.”

 

For his part, Mr. Martin said, “If Taylor Swift is on the same stage as some goals, more kids in school are going to say, ‘Well, what is that?’ The role of musicians is to just help that pill be swallowed a bit easier because of the glamour of song.”

 

http://mobile.nytimes.com/blogs/artsbeat/2015/02/13/chris-martin-to-curate-global-citizen-festival-for-15-years/?smid=nytimesarts&_r=0&referrer=

And this is why we (myself included) just love Chris (and of course all the boys) for what they do! It's just so great and inspiring and it just warms my heart to know that I am such a fan of some amazing people, not just like their music but then they are idiots as people

There should be a "human of the decade" prize and Chris should have five of it *-*

<blockquote class="twitter-tweet" lang="en"><p>ANNOUNCING: Chris Martin will curate <a href="https://twitter.com/hashtag/GlobalCitizenFestival?src=hash">#GlobalCitizenFestival</a> for the next 15 years! Read about our collaboration here <a href="http://t.co/6gGv0PZhtB">http://t.co/6gGv0PZhtB</a></p>— Global Citizen (@GlblCtzn) <a href="https://twitter.com/GlblCtzn/status/566215169664368640">February 13, 2015</a></blockquote>

<script async src="//platform.twitter.com/widgets.js" charset="utf-8"></script>

Global Citizen and Coldplay's Chris Martin Announce Global Citizen 2015

Campaign to Bring Global Citizen Events around the World for the Next 15 Years; Continues the Mission to End Extreme Poverty by 2030; To Focus on Making the United Nations' Sustainable Development Goals Famous and Achievable

 

In continuing the movement to end extreme poverty by 2030, Global Citizen and Coldplay frontman Chris Martin, today announced Global Citizen 2015, a new 15-year campaign to ensure the upcoming United Nations Sustainable Development Goals (SDGs) are achieved.

 

Building on the success of the annual Global Citizen Festival in New York City's Central Park, Global Citizen and Chris Martin will stage the Global Citizen Festival in different countries around the world for the next 15 years. These Festivals will bring together global leaders, world-renowned artists and socially-conscious global citizens to track the progress and success of the SDGs. Chris Martin will act as the Festival's curator over the full 15 years, Richard Curtis will serve as creative director for 2015, and Global Citizen and partner NGOs will coordinate the policy goals. MSNBC will also return as the official media sponsor of the 2015 Global Citizen Festival. The headliners for this year's Festival will be announced later this year.

 

2015 is a pivotal year for the movement to end extreme poverty by 2030. This year marks the expiration of the United Nations' Millennium Development Goals (MDGs) and the creation of the SDGs, the world's 'to do' list to address poverty, inequality and environmental sustainability. To ensure these new goals are successful, Global Citizen will work to bring millions of new people into the fight to end extreme poverty, giving them information and avenues for action.

 

In the lead-up to the United Nations General Assembly this September, Global Citizen 2015 events will include:

 

Global Citizen 2015 Earth Day, National Mall, Washington D.C., USA, April 18, 2015, in partnership with Earth Day Network

 

Global Citizen G7 Summit Event, Bavaria, Germany, June 7, 2015

 

2015 Global Citizen Festival, Central Park, New York, USA, Sept 26, 2015, produced by Emmy Award-winning producer Ken Ehrlich.

Said Hugh Evans, CEO of The Global Poverty Project, "2015 is a pivotal year to change the future of our people and our planet. In the last 15 years, the world has cut the rate of extreme poverty in half, reached an additional 44 million children with an education, and halved child deaths. But there is still a lot of work to be done. Beginning this year, global citizens will hold our world leaders accountable to the SDGs so that we can see an end to extreme poverty in the next 15 years."

 

On the partnership, Chris Martin said, "I, and we as a band, are so excited to be working with Global Citizen. They are passionate about putting equality, fairness and compassion into the world, and improving the quality of life for millions of people around the world whose needs are sometimes overlooked. We are joining their cause because we believe in it, and in them, very much."

 

"A transformative and universal Post-2015 Development Agenda, embodied in the new Sustainable Development Goals, can change our future. In 2015 and beyond, we must involve people everywhere in efforts to sustainably transform all lives and ensure a life of dignity for all, whilst protecting the planet," said Amina J. Mohammed, Special Advisor of the Secretary-General on Post-2015 Development Planning.

 

Said Academy Award-nominated screenwriter Richard Curtis, "The Millennium Development Goals have helped save and change millions of lives. I'm thrilled to be part of a project that's working to make the new Sustainable Development Goals as famous and potent as they can be - we want to be part of the first generation to live without extreme poverty and the first and last generation to be threatened by climate change."

 

An initiative of The Global Poverty Project, Global Citizen connects today's socially conscious citizens with leading organizations and campaigns in the development sector through its platform, GlobalCitizen.org. For the last three years, the organization has hosted the annual Global Citizen Festival on the Great Lawn of Central Park, timed to the United Nations General Assembly, to bring together world leaders, renowned artists, NGOs, and to make a tangible impact. Each Festival offers fans the chance to earn their way into the event by taking actions to help the world's poor.

 

Previous headliners of the Global Citizen Festival include: in 2014, JAY Z (with special guest Beyonce), No Doubt, fun., Carrie Underwood, The Roots, Tiesto; in 2013, Stevie Wonder, John Mayer, Alicia Keys, Kings of Leon; in 2012, Neil Young with Crazy Horse, Foo Fighters, The Black Keys, John Legend, and Band of Horses. Global Citizen also hosts the Global Citizen Nights series, launched in Austin, TX at SXSW 2014, which brings big artists to small venues across the U.S. In 2014, the organization hosted the 'Thank You' Festival in Columbia, MD, where USAID pledged $50 million to help fund education efforts worldwide.

 

Over the last three years, global citizens have taken 1.2 million actions taken in the fight against extreme poverty. These actions have resulted in 54 commitments and policy announcements, including cash commitments valued at US $16.6 billion. Most recently, actions taken around the 2014 Global Citizen Festival are set to affect the lives of 259 million people in some of the world's poorest countries by 2020.

 

Global Citizen's 2015 partnerships include: Caterpillar, Citi, CJ Corporation, iHeartRadio, Clear Channel Outdoor, MSNBC, YouTube, and Google.

 

"We are thrilled to once again be the official media sponsor of the 2015 Global Citizen Festival," said Phil Griffin President, MSNBC. "Ending extreme poverty by 2030 is an incredibly important mission and we're excited to get behind it."

 

For more information about Global Citizen and the campaign to make the Sustainable Development Goals famous, visit globalcitizen.org

 

http://www.prnewswire.com/news-releases/global-citizen-and-coldplays-chris-martin-announce-global-citizen-2015-300035862.html

Imagine another 15 years with the new SDG's (replacing the MDG's) hopefully equating to cutting the rate of extreme poverty in half again, giving another 44 million children access to education, and cutting the rate of child death even by half again.....

 

There are so many reasons to love this man and Coldplay. What incredible role models they are for so many people. So much adoration [emoji120][emoji173]️

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Global Citizen and Chris Martin Announce Global Citizen 2015

13 February 2015 4:56 pm

Campaign to Bring Global Citizen Events around the World for the Next 15 YearsGood afternoon. We're pleased to announce that, in continuing the movement to end extreme poverty by 2030, Global Citizen and Chris Martin, today announced Global Citizen 2015, a new 15-year campaign to ensure the upcoming United Nations Sustainable Development Goals (SDGs) are achieved.

 

Building on the success of the annual Global Citizen Festival in New York City’s Central Park, Global Citizen and Chris will stage the Global Citizen Festival in different countries around the world for the next 15 years. These Festivals will bring together global leaders, world-renowned artists and socially-conscious global citizens to track the progress and success of the SDGs. Chris will act as the Festival’s curator over the full 15 years. The headliners for this year’s Festival will be announced later this year.

 

2015 is a pivotal year for the movement to end extreme poverty by 2030. This year marks the expiration of the United Nations’ Millennium Development Goals (MDGs) and the creation of the SDGs, the world’s ‘to do’ list to address poverty, inequality and environmental sustainability. To ensure these new goals are successful, Global Citizen will work to bring millions of new people into the fight to end extreme poverty, giving them information and avenues for action.

 

In the lead-up to the United Nations General Assembly this September, Global Citizen 2015 events will include:

 

• Global Citizen 2015 Earth Day, National Mall, Washington D.C., USA, April 18, 2015, in partnership with Earth Day Network

• Global Citizen G7 Summit Event, Bavaria, Germany, June 7, 2015

• 2015 Global Citizen Festival, Central Park, New York, USA, Sept 26, 2015, produced by Emmy Award-winning producer Ken Ehrlich.

 

Said Hugh Evans, CEO of The Global Poverty Project, “2015 is a pivotal year to change the future of our people and our planet. In the last 15 years, the world has cut the rate of extreme poverty in half, reached an additional 50 million children with an education, and halved child deaths. But there is still a lot of work to be done. Beginning this year, global citizens will hold our world leaders accountable to the SDGs so that we can see an end to extreme poverty in the next 15 years.”

 

On the partnership, Chris said, "I, and we as a band, are so excited to be working with Global Citizen. They are passionate about putting equality, fairness and compassion into the world, and improving the quality of life for millions of people around the world whose needs are sometimes overlooked. We are joining their cause because we believe in it, and in them, very much."

 

For more information about Global Citizen and the campaign to make the Sustainable Development Goals famous, please visit GlobalCitizen.org.

 

Anchorman

If find this extremely noble, but, ending extreme poverty by 2030?

 

The first world basically lives off the poor people, so the poverty will only end if humankind learns to share WITHOUT getting anything in reward, and that will never ever happen. There are a few kind hearted individuals, but tell that the Russian oligarchs (or any other obscenely rich people) who have like 10 billions of cash on their bank account, they'd rather buy the skin of the last siberian tiger than giving one cent to people in Africa. If we want to end poverty, we need to lower our living status. Give away your car, lower your use of electricity, stop buying cheap clothes/food/electronics, give away half of your monthly income to people in need and then MAYBE something will change. Oh, and you also have to change basically the entire economy (or lack of) of countries in need, put their crappy corrupt leaders into prison, inforce the western way of living on to them and ban babaric judging system like beheading/hanging/shooting/whatever people, and get rid of the radical religion fanatics that rule parts of said countries. Build an entire new infra structure with streets that support the villages with food/water/basic stuff for living, giving EVERYONE the chance to school et fucking cetera

 

 

The idea is great, but, um, yeah. HOW? :wacko:

If find this extremely noble, but, ending extreme poverty by 2030?

 

The first world basically lives off the poor people, so the poverty will only end if humankind learns to share WITHOUT getting anything in reward, and that will never ever happen. There are a few kind hearted individuals, but tell that the Russian oligarchs (or any other obscenely rich people) who have like 10 billions of cash on their bank account, they'd rather buy the skin of the last siberian tiger than giving one cent to people in Africa. If we want to end poverty, we need to lower our living status. Give away your car, lower your use of electricity, stop buying cheap clothes/food/electronics, give away half of your monthly income to people in need and then MAYBE something will change. Oh, and you also have to change basically the entire economy (or lack of) of countries in need, put their crappy corrupt leaders into prison, inforce the western way of living on to them and ban babaric judging system like beheading/hanging/shooting/whatever people, and get rid of the radical religion fanatics that rule parts of said countries. Build an entire new infra structure with streets that support the villages with food/water/basic stuff for living, giving EVERYONE the chance to school et fucking cetera

 

 

The idea is great, but, um, yeah. HOW? :wacko:

 

Yes. But I guess it's a case of better to do something than nothing at all. Monkey see...monkey do....change can come about through action and education.

 

"Never doubt that a small group of thoughtful committed people can change the World; indeed, it's the only thing that ever has." - Margaret Mead [emoji56]

Yes. But I guess it's a case of better to do something than nothing at all. Monkey see...monkey do....change can come about through action and education.

 

"Never doubt that a small group of thoughtful committed people can change the World; indeed, it's the only thing that ever has." - Margaret Mead [emoji56]

Of course! This project just seems like a drop in the bucket :sad: Let's see how our world will look like in 15 years, I predict we'll have even more wars, more humans on the world, more conflicts, more waste of food, or even a third world war (but I think that's unlikely). Poverty will probably rather increase by 20% by 2030 :I

 

Yay people, yay pessimsitic worldview!

I think it's unrealistic (to end poverty by 2030). The biggest issue the world will face is overpopulation and that leads to mass poverty, along with the fact that 60% of the world's wealth belongs to the top 1%. It's not sustainable for the Earth's population to expand in the way it is at the moment. It's a nice sentiment though and will no doubt help a lot of people's lives.

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New interview, via Billboard.com

 

 

As his band Coldplay prepares to release its presumed final studio album, A Head Full of Dreams, later this year, Chris Martin has already lined up his next gig: curator of the Global Citizen Festival, for the next 15 years.

 

 

Why so long? Because 2015 marks the establishment of the United Nations Sustainable Development Goals (SDGs), a "to-do list" of 17 tasks to end extreme global poverty by the year 2030.

 

"At first I thought, 'How on earth do you make 17 things famous?'" Martin said at an intimate lunch at New York's Locanda Verde, where he announced the partnership alongside Global Poverty Project CEO Hugh Evans, the festival's creative director Richard Curtis, and Amina J. Mohammed, UN special advisor of the secretary-general on Post-2015 Development Planning. "And then I thought, 'By making them as glamorous as possible, with very noticeable people.' It's not an easy number. But on another level, it's remarkable that with 193 countries and 7 billion people, we only have to do these 17 things and life gets better for a lot of people. And as long as you ask Beyonce to say one of them and [former UN secretary-general] Kofi Annan to say another one, it becomes something that kids talk about."

 

Martin said he first heard about the opportunity through his friend Jay Z's ad agency co-founder Steve Stoute, CEO of Translation, and then called up fellow musician-turned-activist Bob Geldof for advice to make sure he wouldn't be perceived as competing with Geldof's Live Aid or Bono's (RED.) "I spoke to Bob and said, 'How can we help?' Everyone has this togetherness vision, which sounds a little hippie at first -- just as 'Imagine' does -- but the more you think about it, the more it makes sense. The reason we wanted to get involved with [Global Citizen] was because they include everybody, all NGOs."

 

Martin's role will officially kick off with the 2015 Global Citizen Concert, to be held Sept. 26 on the Great Lawn of New York's Central Park (produced by Grammy veteran Ken Ehrlich). But first, Global Citizen is prepping its first 2015 Earth Day concert, to be held at Washington, D.C.'s National Mall on April 18, with a lineup announcement coming later this month. Performers at the 2014 Global Citizen Concert in New York include Jay Z (with special guest Beyonce), fun., Carrie Underwood, No Doubt, Sting and Alicia Keys.

 

In fact, Global Poverty's Evans cites the 2014 show as a prime example of "pop and policy coming together in the last few years." During No Doubt's set, frontwoman Gwen Stefani introduced Norwegian prime minster Erna Solberg, who pledged $1 billion to the Global Alliance of Vaccines and Immunizations Replenishment Fund. "There was even a wonderful letter sent to her by No Doubt and she left afterwards saying, 'I'm going to consider every point you've made.'"

Of course! This project just seems like a drop in the bucket :sad: Let's see how our world will look like in 15 years, I predict we'll have even more wars, more humans on the world, more conflicts, more waste of food, or even a third world war (but I think that's unlikely). Poverty will probably rather increase by 20% by 2030 :I

 

Yay people, yay pessimsitic worldview!

 

Yay! Someone is as pessimistic as me :wacko:

 

seriously speaking, the project is about ending "extreme" poverty, not poverty altogether. This more understandable & can be worked upon, if given proper funds & the conditions of people living as such won't be aggravated by more wars & conflicts as it is always the case..:( Lots of effort & money are put into buildings things, & in one moment it all gets burned up in stupid wars..sad..:(

13 Feb 2015 Chris Martin & Hugh Evans launch of Global Citizen 2015 @ W New York Union Square

 

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Much love to a very successful @GlblCtzn event with Chris Martin and many more! Cc: @hughcevans

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Humble, gracious, & ambitious. A pleasure meeting the new @glblctzn ambassador Chris Martin. Cc. @hughcevans

x

This is a nice project, but why don't all these wealthy people donate some of their millions? They're in the top 1%.

I know this wouldn't end the poverty but it would be a great gesture.

Chris Martin Will Curate Global Citizen Festival for Next 15 Years

 

"I want to try to have a more long-term relationship between artists and people who are really trying to affect change in the world," says Coldplay singer.

 

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Global Citizen, the international anti-poverty organization that has pledged to eradicate extreme global poverty by 2030, announced that Coldplay frontman Chris Martin will produce and curate the annual Global Citizen Festival until 2030.

 

"It really is the pivotal year for the movement," said Global Citizen co-founder Hugh Evans at a press event last Friday. The event included Martin, United Nations Special Advisor of the Secretary General on Post-2015 Development Planning Amina J. Mohammed and screenwriter Richard Curtis (Bridget Jones's Diary, Four Weddings and a Funeral), who will be serving as this year’s creative director.

 

The humanitarian group announced Global Citizen 2015, the organization’s 15-year campaign to work closely with the United Nations to implement their 17 Sustainable Development Goals. Those goals will be agreed upon this September when the U.N. meets in New York.

 

Evans announced several upcoming events for Global Citizen 2015, including April’s Global Citizen Earth Day in Washington D.C., Global Citizen’s G7 Summit event in Germany on June 7th and the fourth annual Global Citizen Festival to take place in Central Park on September 26th. The lineup for the festival, which will be curated by Martin, will be announced in June.

 

"I’m Chris, I’m from the band Coldplay, some of you probably have slagged us off in your magazines," Martin joked to a roomful of journalists. "I always felt that, as a musician, we show up for one day for a cause and we really believe in what we’re talking about, but then the next day we have our own concerns. I want to try to have a more long-term relationship between artists and people who are really trying to affect change in the world."

 

Martin explained his decision to join Evans' organization was due to Global Citizen’s general attitude of inclusion towards all nonprofits and organizations all over the world. "We’re all on the same planet," said Martin."There really are no borders. It’s exactly like what John Lennon said."

 

When asked if his decision to become involved with Global Citizen might be seen as his "Bono move," Martin was quick to reply. "Everything I do is a Bono move," he joked. "I’m not going to start wearing shades though."

 

"We’ve seen the power of pop and policy coming together over the last few years," Evans said of the changes in legislation and policy brought about after the organization was started. (Evans points to Malawi President Joyce Banda adding 17,000 community health workers to fight child mortality and the U.S. Congressional passage of the Water for the World Act as two major accomplishments.) Evans, who co-founded Global Citizen in 2008 and serves as the organization’s C.E.O, describes Martin’s 15-year pledge to Global Citizen as an "amazingly bold and audacious commitment to take on."

 

Speaking to Rolling Stone after the event, Martin reflected on his band’s last year, which saw the group’s relatively low-profile release of new album Ghost Stories and did not include any major accompanying tour. "It was very healthy for us as a group of friends to not spend two years touring every time," Martin says. "There’s now a great hunger in the band to go out on the road. As for the group's upcoming album A Head Full of Dreams, Martin says that the band is "working with some really amazing people," but declined to give specific names. "We’re in the studio a lot, and a lot of things are coming through. It’s a lovely time to be in the band."

 

The festival, started in 2012, has featured numerous past performers, including Neil Young and Crazy Horse, Foo Fighters, the Black Keys, Sting, Jay Z and John Legend. Martin, who will be using his music industry contacts to help curate and book the Global Citizen Festival each year, talked excitedly about his long-term relationship with the organization and expanding its already impressive roster: "If you really want to get on board with something," he said, "you have to keep talking about it."

 

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Is Coldplay's Planned 2016 Stadium Trek a Farewell Tour?

 

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Chris Martin has spent the last 15 years as the frontman of Coldplay, the most successful British rock band of the millennium with 18.2 million albums and 33.6 million song downloads sold in the United States (according to Nielsen Music). But the group's future is uncertain after the planned release of its final (for now, anyway) album A Head Full of Dreams on Parlophone/Atlantic later in the year, and a stadium tour tentatively set for summer 2016, Billboard has learned. Still, Martin has a plan for his next 15 years: to become the next Bono.

 

"Everything I do is a Bono move -- surely that's clear after 15 years," Martin says with a self-effacing chuckle. "But I'm not going to start wearing shades."

 

Beginning in September, Martin will become curator of the Global Citizen Festival, joining advisory members like Universal executive vp Michele Anthony, Translation's Steve Stoute and Pearl Jam manager Kelly Curtis to book an annual charity concert held on the Great Lawn of New York's Central Park that raises funds toward eliminating global poverty by 2030. As part of his role, Martin will use his rock-star stature to spread word of the United Nations' 17 "sustainable development goals" -- a list of actions (including improved sanitation, and youth and adolescent rights) to help the estimated 1.2 billion people worldwide living in extreme poverty -- and to help the festival expand to other international territories in the coming years. "We needed someone who could inspire other artists to make a long-term commitment to being involved," Global Citizen co-founder/CEO Hugh Evans tells Billboard. "Chris really wanted to take on a leadership role in that."

 

At a Feb. 13 luncheon announcing the partnership, Martin, 37, sounded equally at ease reeling off global poverty statistics as he did name-dropping his powerful Rolodex, citing Harry Styles, Beyoncé, Alicia Keys and former UN Secretary General Kofi Annan as examples of famous friends he might enlist to perform politically relevant songs and deliver calls to action.

 

In fact, it was only the mention of his own band that gave him pause, when he was asked whether he might be involved as a performer each year. "No, God no -- I don't want to upset everyone in the world," Martin said with a laugh, having consciously recoupled with the media this year after a press-free campaign for 2014's Ghost Stories. "Our group will show up and play if nobody else says yes, but my hope is that we don't have to play at all. My strength is to call up my friends, and to work out which German pop star will sound most convincing in ending extreme poverty, or bringing sanitation to Kenya or whatever it might be. I love playing, of course, but it's not like we have to."

 

Instead, Coldplay's farewell trek will be the band's first proper world outing since its Mylo Xyloto Tour, which grossed $186.9 million from 77 shows in 2011 and 2012, according to Billboard Boxscore. Though collaborators for the new album have been kept secret, the project is expected to have a more upbeat, anthemic feel compared with the more intimate, Paul Epworth-helmed Ghost Stories.

 

Still, Martin's work with Global Citizen will differ crucially from that of Bob Geldof and Bono -- rockers who have spearheaded cause-based organizations Live Aid and (RED), respectively. In lieu of charitable donations, Global Citizen focuses on unlocking government funds (the World Bank dedicates more than $65 billion a year to poverty relief). Evans says Martin will be tasked with orchestrating pairings like No Doubt's announcement of Norwegian Prime Minister Irma Solberg's $1 billion pledge at the concert in 2014. "It shows the power of pop and policy coming together in the last few years," Evans says. "With the advent of Global Citizen, we've had the ability to gamify [activism] through social media. If social media existed before Live Aid, they would have gamified it as well."

 

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  • Author

What a great move! So proud of him!

BBC commercial unit to distribute Chris Martin-curated Global Citizen Festival

 

 

BBC Worldwide (BBCW), the commercial arm of the UK public broadcaster, has clinched the licence to be global distributor of the 2015 Global Citizen Festival being curated by Coldplay frontman Chris Martin (pictured).

 

BBCW’s participation means the festival, which takes place in New York’s Central Park on 26 September and will be broadcast live in the US via the MSNBC TV network, will receive a truly global audience.

 

In addition to being streamed live internationally, the specially curated six-hour live event will be supported by a one-hour TV special edited by the festival’s 2015 creative director Richard Curtis, the British Oscar nominee and a BAFTA award-winning screenwriter.

 

It is the one-hour spectacle that BBCW will be distributing worldwide. But Martin will be responsible for the festival’s original live stage performances.

 

Although the headliners have not been announced yet, it is scheduled to be one of the biggest and most politically important live concerts since the original Live Aid. It supports the United Nations’ Sustainable Development Goals, a 15-year mission to end extreme poverty and combat climate change.

 

Launched in 2012, the Global Citizen Festival turned into a major music-industry highlight when high-profile acts that included Jay Z, Beyoncé and John Legend participated last year.

 

For that event, world leaders gathered in New York for the UN General Assembly to coincide with the third annual Global Citizen Festival. Music acts joined 60,000 change makers on the Great Lawn of Central Park to urge politicians and citizens to do more to help get rid of extreme poverty.

 

In addition to this year’s concert, there will be special films produced by Curtis and Grammy Awards producer Ken Ehrlich.

 

For Australian philanthropist Hugh Evans, CEO of The Global Poverty Project, “This is the pivotal year in the movement to end extreme poverty by 2030, and Global Citizen is proud to partner with BBC Worldwide to bring the 2015 Global Citizen Festival to people around the world.”

 

For BBC Worldwide, this is a landmark music-TV deal. It says in a statement: “From a team of musicians, film-makers and event-producers, including those responsible for extraordinary parts of the London 2012 Olympic opening ceremony, comes a historic hour of television, when the whole world embraces a plan to be the first generation to live without extreme poverty and the first and last generation to be threatened by climate change.”

 

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this is great! looking forward to a wonderful event this september.

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