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Coldplay and Clear Channel Partner to Give Fans a Preview of New Album

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The band will be the first performers in the company's new Artist Integration Program.

 

Coldplay fans can get some early previews at the band’s upcoming album (and the band gets some extra promotion) in the Clear Channel’s new Artist Integration Program starting Oct. 10.

 

“Capitol Records and Coldplay are excited to participate in a proactive new music platform that will help deliver the true recognition that the new album, Mylo Xyloto deserves,” says EMI/Capitol North America Marketing and Promotion EVP Greg Thompson.

 

“We are thrilled Clear Channel can offer the assets, reach and creativity that will connect musicians like Coldplay more closely to their fans in an emotional, deeper experience,” Thompson continues. “This creative program will definitely impact the health of the music industry.”

 

In advance of the album’s release on Oct. 24, Clear Channel will air artist profiles with band members discussing the album, online content, and a custom station on iHeartRadio.

 

The Artist Integration Program aims to increase audience awareness of new music projects from both established and developing artists through on-air and online promotional campaigns using Clear Channel’s 850 radio stations in 150 cities, and digital platforms including iHeartRadio.

 

Clear Channel says that participation in the program will not affect airplay.

 

Email: [email protected]; Twitter: @TheRealJethro

 

(http://www.hollywoodreporter.com/news/coldplay-clear-channel-partner-give-245149)

The band will be the first performers in the company's new Artist Integration Program.

 

Coldplay fans can get some early previews at the band’s upcoming album (and the band gets some extra promotion) in the Clear Channel’s new Artist Integration Program starting Oct. 10.

 

“Capitol Records and Coldplay are excited to participate in a proactive new music platform that will help deliver the true recognition that the new album, Mylo Xyloto deserves,” says EMI/Capitol North America Marketing and Promotion EVP Greg Thompson.

 

“We are thrilled Clear Channel can offer the assets, reach and creativity that will connect musicians like Coldplay more closely to their fans in an emotional, deeper experience,” Thompson continues. “This creative program will definitely impact the health of the music industry.”

 

In advance of the album’s release on Oct. 24, Clear Channel will air artist profiles with band members discussing the album, online content, and a custom station on iHeartRadio.

 

The Artist Integration Program aims to increase audience awareness of new music projects from both established and developing artists through on-air and online promotional campaigns using Clear Channel’s 850 radio stations in 150 cities, and digital platforms including iHeartRadio.

 

Clear Channel says that participation in the program will not affect airplay.

 

Email: [email protected]; Twitter: @TheRealJethro

 

(http://www.hollywoodreporter.com/news/coldplay-clear-channel-partner-give-245149)

 

They described this very poorly. I'm very confused. :thinking: Are they trying to say that they are going to stream the album via this profile before it's release?

They described this very poorly. I'm very confused. :thinking: Are they trying to say that they are going to stream the album via this profile before it's release?

 

Im confused as well. What does this article mean?!:(

Pratically they will play the whole new album on the day it is released, I think :thinking:

I took it as they'll be playing some songs from MX on 10th October. Poorly worded press release

I don't understand it either guys. Sorry.

 

Its still interesting(even if it is confusing) so thanks for posting it anyway!:)

They seem to be saying that they'll have interviews and maybe a performance but they aren't streaming the album or anything like that.

There's more on this website http://www.4-traders.com/news/Clear-Channel-Radio-Officially-Launches-Its-Artist-Integration-Program--13829738/

Clear Channel will partner with Coldplay and Capitol Records on their latest album, Mylo Xyloto, which is set to release Oct. 24, 2011. The Coldplay - Mylo Xyloto campaign will incorporate a combination of on-air and digital content from October 10 through 24. The on-air elements include a series of :30 artist profiles, which will run across specific Clear Channel Radio formats and feature members of Coldplay discussing the new album. Digitally, station sites will run a special Coldplay content package, including links to buy the album on iTunes; and the New iHeartRadio will feature Coldplay Radio as a custom station. The campaign will not impact airplay of music.

Okay so we will get to hear the whole damn album,before it gets out?

 

:(

Okay so we will get to hear the whole damn album,before it gets out?

 

:(

 

You just pretended that you have already heard the album, you twonk. You rated it two imaginary stars out of five. Apparently you already know it is bad, so why do you care? ;)

 

Anyway, they won't play the whole album.

Okay so we will get to hear the whole damn album,before it gets out?

 

:(

 

if you don't want, don't listen to it

if you don't want, don't listen to it

 

You think i wont listen as real fan

 

Why so naive?

You think i wont listen as real fan

 

Why so naive?

 

I think before you start calling other posters naive you A) should remember that you posted a fake review the other day and B) Recall how your spelling and grammar in said review was very poor.

 

nobody is saying you are not a real fan, so it really makes your defensive attitude all that more unnecessary.

I think we will hear interviews and exclusive online content: it´s unclear how much actual new material we will be previewing from the album. I guess we shall just have to wait and see!

From what i can see, yes Coldplay are releasing previews of songs from Mylo after Monday.

From what i can see, yes Coldplay are releasing previews of songs from Mylo after Monday.

 

well it's monday now, and still nothing. No previews, leaks, or anything! :veryangry2:

OOOO, it is sure to leak soon!!!

 

i hope so! I can't fricking wait any bloody longer!! :bomb:

i hope so! I can't fricking wait any bloody longer!! :bomb:

 

Haha, SAME!!

Only 9 days until it's released in Japan, with how long we have been waiting, 9 days doesn't seem so bad.

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