On May 16th, 2016 Coldplay released the music video for the third single off A Head Full of Dreams, Up&Up. Calling it amazing would be an understatement.

 

The video was created by Vania Heymann and Gal Muggia.

 

Watch Here!

 

 

Read Coldplay's press release here: http://coldplay.com/watch-the-new-upup-video/

Cant wait to see the whole thing!

So excited! Can't wait [emoji7]

I always cry when this song is playing. So I think I will be 5 times crying when watching the video too

 

I bet it's going to be emotional

hmm, to get back on topic for a second, someone brought up that Up&Up is an emotional song. But I myself don't really see how the bike riding will work its way into it. Perhaps some sort of slow-mo riding with a lens flair or something?

hmm, to get back on topic for a second, someone brought up that Up&Up is an emotional song. But I myself don't really see how the bike riding will work its way into it. Perhaps some sort of slow-mo riding with a lens flair or something?

Hoho that someone could be me[emoji14]

I am just gonna copy paste everything I said to jc90:

 

What I can imagine from now is when the band ride bikes along the way and there comes a shade where it shows their flashbacks of their career from early 2000s, their memories with themselves as a four piece, friends, family and fans. But one alternative I can think of is there will be shots of people who are in need, say like in people of Africa, the band really care about donations and giving out to them, so it could be relevant about that working together with Oxfam (Dunno why I think about that but it somehow reminds me of these things..)

 

Because I feel like up&up is about their journey, showing how far they have gone through from the beginning and how success they are reaching to where they are now.

 

I would prefer the montage of past videos of their 20s, their interviews with MTVs or like TRLs (omg it doesnt exist anymore) :laugh3:

Great, can't wait to see it !

Hoping for a music video release tomorrow! (Or today, depending on where you live or when you are reading this)

Hoping for a music video release tomorrow! (Or today, depending on where you live or when you are reading this)

 

Are they going to release the video tomorrow?? !!! really??!!!!

Hoping for a music video release tomorrow! (Or today, depending on where you live or when you are reading this)

Really?

Hoping for a music video release tomorrow! (Or today, depending on where you live or when you are reading this)

What?!?!

Are they going to release the video tomorrow?? !!! really??!!!!

 

Really?

 

What?!?!

I said I'm just "hoping".....pure speculation

I said I'm just "hoping".....pure speculation

Ah ok [emoji4]

Gonna bump this up to remind people we have a thread for the MV for when it does get released

I haven't forgotten it. I even wake up early because I dreamt the video was released lol, I'm very excited about it because it might be the one that was recorded in Mexico City :)

Patiently waiting for it to be dropped today, fingers crossed! Could be one of Coldplay's best music videos, not sure if it will include the band though, only time will tell. I really hope they don't use the radio edit.

Teasing! [MEDIA=twitter]731527869818654721[/MEDIA]

Mobile Link: https://twitter.com/coldplay/status/731527869818654721

Teasing! [MEDIA=twitter]731527869818654721[/MEDIA]

Mobile Link: https://twitter.com/coldplay/status/731527869818654721

Holy crap what is Mothra doing on that oil rig?

 

j/k :D

Holy crap what is Mothra doing on that oil rig?

 

j/k :D

 

Looks like the Butterfly motif from the MX era is back.. :flutterby:

Looks like the Butterfly motif from the MX era is back.. :flutterby:

And the Viva era!

Teasing! [MEDIA=twitter]731527869818654721[/MEDIA]

Mobile Link: https://twitter.com/coldplay/status/731527869818654721

OMG I freaked out and it's just a teaser!

And the Viva era!

 

They sure love lights, birds and butterflies!

omg

Thinking about how that will fit into riding bikes in Mexico...

This teaser got me even more curious!

Very interesting..... Let's see how the bikes fit in.

 

Given Coldplays tendency to scrap MV this might be something completely different altogether. I'm very intrigued.